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CITY OF DUBLIN
AGENDA STATEMENT
CITY COUNCIL MEETING DATE: February 13, 1995
SUBJECT
Presentation from Children's Theatre Workshop
(Prepared by: Diane Lowart, Parks & Community Services
Director)
EXHIBITS ATTACHED
Correspondence from Scott Evan Guggenheim, Executive Director
RECOMMENDA nON V Receive presentation
FINANCIAL STATEMENT: None
DESCRIPTION : At the January 9, 1995 meeting of the Dublin City Council, the Council
was addressed by Dublin resident, Lyn Dinelli, who requested that the City Council provide assistance to ..
Children's Theatre Workshop due to their looming financial and space problems. As a result of her request, Staff
was directed to contact Children's Theatre Workshop and invite them to make a presentation to the City
Council.
The Executive Director of Children's Theatre Workshop, Scott Evan Guggenheim, has prepared written
information for the City Council (attached) and will be in attendance at the meeting to address the Council on
issues relative to the plight of Children's Theatre Workshop.
It is recommended that the City Council receive the presentation from Children's Theatre Workshop and provide
appropriate direction to Staff.
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COPIES TO: Children's Theatre Workshop
Lyn Dinelli
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ITEM NO. 7. 7
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Children's Theatre Workshop
The Educational rheatre For Families
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Dublin Theatre PrQject
Presentation to City Council by
Scott Evan Guggenheim. ExeCutive Director
Cl'tlldren's Theatre Workshop
In a time when we are becoming increasingly fragmented and less able to hear and understand one another,
in a time of rising urban violence, a breakdown of educational systems, a time of great cultural redefinitions
w in other words when we precisely need to hear each other most, Children's Theatre Workshop stands
poised to lead families and build a solution to America's breakdown in conununication and appreciation of
one another. CTW bridges the gap between "pure" performing arts, supportive social services and youth
education. Each high quality professionally produced performance is not only a place to enjoy original and
classical works, but a venue for families to discuss what they've seen on the stage as a means to facilitate
family sharing and reflection on the issues pertinent to them today. In communication, in dialogue, in
tolerance and in compassion lie our greatest hopes, and theatre, to my mind stands uniquely poised to claim
this ground.
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ClW's request is threefold. First, we need to know that the community politically stands in favor of its
programs and its plight for survival. Second, we need financial assistance in the means of a grant or loan
earmarked or with requirements as deemed by the Council. And thrid, we need the community individually
to be empowered to support and assist CIW.
Please see the attached "Highlights of the 1993-94 season to underitand the impact of ClW to this
community in detail.
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The Future.
Dublin Unified School District has proposed a consultant contract with crw to provide the
leadership and educators to facilitate a performing arts magnet school at Well Middle School. Not only
does this have the potential of solving CIW's continued facilities problems but it will eventually provide
ClW the means to save up to $85,000.00 annually. CIW will provide Dublin youth Kindergarten through
High School with the fundamental components and universal goals in developing a unique and exemplary
arts education curriculum. Not only will they provide the means to arts education but will explore the use of
creative dranJics in everything from science, to drug and alcohol awareness and prevention, conflict
management, peer leadership, history, and much more. .. .
While the Dublin School facilities will make a wonderful seeting to allow our collaboration in
education. It will not solve all our needs. CIW has been designated two acres of land in what will soon
become East Dublin. Although this facility is 3-5 years in the future, a 28,000 square foot facility sitting at
the entrance of a major family entertainment park is an ideal location.
ALSO: CTW has been negotiating with the Lawrance Livermore National Laboratories to provide
programs on a regional and national level. These services will include serving as consultants to Lab
employees for presentations, field trip opportunities including participatory programming and tours of Lab
facilities, on-site harassment and prevention issue training, and the development of a replicable
edutainment program presented to the public on science as a way of thinking.
Our Violence Prevention Programs is breaking new ground and have received major attention and
support for our new direction.
Further collaboration within the fixed corporate world (I.e. the Lab) and within the correctional
community has major potential for rE~gular funding support.
My question for you is, will we exist long enough for these program,s to begin or for us to move in to a
facility?
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CTW Administrative Offices. 519 Kottinger Drive · Pleasanton · CA · 94566 · (510) 846-5400
"\1 i
OW's Residenc;y in Dublin
CTW's residency in Dublin will bring approximately 225 patrons per 189 performances per 126 days of 28
weeks with 7 productions equal to approximately 42,525 patrons for our Family Mainstage and School
Series, as well as bringing approximately ninety students per week annually to participate in classes and
seminars.
ClW will book out the performance facility for use on the 24 weeks not utilized by ClW performances.
Other facility users have shown interest in using the facility for weekly rehearsals, performance and/or
administrative functions, as well as interest in the creation of a Center for Family Education. Participating
groups include Valley Choral Society, Valley Volunteer Center, Livermore Amador Symphony, Pleasanton
Community Band, Livermore Valley Opera, the Art Leagues, Family Service of the East Bay, Valley
Parent, Tri-Valley YMCA, American Cancer Society, American Red Cross, and Resources for Family
Development.
CTW will continue to provide outreach to schools throughout California and administer outreach of our
Mainstage programs to Oakland and Walnut Creek brinrg ~.L-lf>I 's own Theatre for Families to their
attention therefore serving as ambassadors from .rl'"
CTW stands poised with expertise and experienced professionals in theatre management, booking and
facilities, and in marketing and development. CIW intends to create and administer TICKET CENlRAL:
The Valley Box Office, to serve community based arts agencies in their day-ta-day needs including
marketing. development and administration.
CTW Administrative Offices. 519 KoUinger Drive · Pleasanton · CA · 94566 · (510) 846-5400
Summary
Based upon the above, I wanted to restate some of our options with some additions available to us.
1.
Goal:
Requires:
Raise enough funds to allow crw to continue operations and retire the deficit.
Outright Grants or solicited donations or long term loan to assist C1W in
reaching this goal.
CIW survives and flourishes.
None.
Raise enough funds to get CIW past cash flow crisis, so that crw will
survive and continue operations and develop a plan to reduce the deficit.
Outright Grants or solicited donations or long term loan to assist CIW in
reaching this goal.
C1W survives on a short term basis.
Does not solve the deficit problem.
Reorganize under Bankruptcy Laws (if allowed) in order to survive into the
future.
Legal Counsel
Protection from creditors while getting some breathing room.
Requires reorganization measures under the supervision of the courts.
Goab Finish CIW's season, meeting as many obligations as is possible, bringing
ClW operations to a close in an orderly manner.
Requires: Legal counsel, additional funds and or accommodations with creditors. Sufficient
cash, reorganization, etc. to see the year through.
Advantages: Meets obligations, brings operations to a close in a more orderly, human, and
ethical/honorable manner.
Disadvantages: Does not elirolnate legal debt obligations. There may not be enough time to
reorganize sufficiently and raise cash before staff will need to seek other
employment.
,
Bring the situation to an end. Declare bankruptcy, cease operations.
Legal Counsel. . .
No more debt occurs. Issues with creditors are resolved in and orderly and managed
way. Staff is released to find other work and is protected from mounting further
reimbursables and arrearages they may not ever recover fully.
Obligat~ons to schools, creditors, season subscribers, grants go unfulfilled.
The Request
ClW will request a minimum of $60,000 to insure the future existence and operation of its programs in the
Tri-Valley. These funds will be requested collectively or individually. CTW is in need of a minimum of
$90,000 to insure its future existence.
Advantages:
Disadvantages:
2.
Goal:
Requires:
Advantages:
Disadvantages:
3.
Goal:
Options.
1. A gift of $60,000.00 with a matching requirement of $30,000.
2. Loan/Gift and In~Kind services up to $90,000. "
3. A gift or loan of up to $30,000 {rom each City with a matching requirement from the
commlUlity of one to three. That is the community will need to raise another $30,000.
Requires:
Advantages:
Disadvantages:
4.
5.
Goal:
Requires:
Advantages:
Disadvantages:
CTW Administrative Offices. !,:'.9 Koltinger Drive · Pleasanton · CA · 94566 · (510) 846-5400
I really appreciate the support each of you individually have given me during my tenure with CTW
and hope that collectively we can determine the best direction for CTW to take next. The nature of these
options has required me to be painfully direct To be any less would be a disservice to you and to CTW at
this critical decision making time.
In any battle that involves the spirit, the arts have proven to be the most effective fighters of all.
With the continued sponsorship of CIW and the creation of a "home" for crw, families will be given the
resources to be empowered to share and reflect while providing a venue in which each of us can begin to
appreciate one another and understand the differences that make each of us so strong. .
Re~ectfully ,
.>"e4f-
Scott Evan Guggenheim
Executive Director
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CTW Administrative Offices. 519 Kottinger Drive · Pleasanton · CA · 94566 · (510) 846-5400
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Children's Theatre Workshop
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CTW's 13th Season -
A Year of Trial and Triumph
For all of us at OW, the t 993-94 Season was a year to remember. From the finandal trials,
the economic tribulations, and tre traumas of homelessness that made our t 3th season our
most challenging to date, we emerged triumphant.
At times the frustration and challenge of survival nearly prompted us to let the curtain fall a
final time. But a look back upon this Incredibly eventful, successful, and productive eleven
months gave us a fresh perspective Joy for the work we do. .
last season staff, board, patrons, and supporters helped OW accompUsh the following
exceptional achievements: ; !
"'Performance Plus"
. the 1993-94 season was our largest and most ambitious to date Induding nine fully
mounted productions
. from July 16, 1993 to June 5, 1994 we produced 238 performances entertaining over
102,600 patrons
. for our season finale we completed a successful remount of our critically acclaimed produc-
tion of "The Ugly Duckling"
. we malntalned cultural diversity In our casting produdng nine productions
. we successfully broke Into the Diablo Valley area with perfonnancesat Walnut Creek's.
Maggie Crum Theatre and look forward to becoming a recognized reglon~ theatre company
for youth and famllles . -
. based on the success of our Alcohol Prevention and Education Program, ~My Dad and Me"
and "Yours, Anne", a moving depiction of the Holocaust through the words of Anne Frank,
we embarked on an amazing adventure through ."FamllY", the pllo~ program In our Dlscov-
el)'Theatre program . -,d: .... ., , ..
. Young Company, our Teen Apprentice Program, produced two one-act American plays as .
the culmination to a year of Intense study with professloQal educ;ators. .
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"'Leaders in Education"
. for the third year "Tobacco Road," our Tobacco Education and Prevention Program broke the
300,000 students and educators mark' ." I.";,!, ' .,'
. overall our Touring Program reached over eighty schools during the 1 993-94 Season
. out Education Department provided seminars and dasses to 1,101 students totaling 1,651
hours of theatre Instruction last year
. with the Free To Be... You And Me program we got an Idea of the potential success of our up
and coming KldStage Program - a tralning and perfonnance ground for youth, 6-14
. looking folWard to our 5th year as camp leaders for the Girl Scout Camp presented by the
Girl Scout Coundl of America
more...
crw Administrative Offices. 519 Kottinger Drive · Pleasanton · CA · 94566 · (510) 846-5400
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"In The Public Eye" . ,
. we developed an alliance with the Alameda Newspaper Group and Lesher Communications, .
their donated advertising space proved very useful In main~aining,our-.place In the public eye
. in April we were the cover artide topic for the leading Bay Area Theatre News Publication,
"Callboard" .
. we maintained successful marketing and promotional events with Mervyn's and Target Stores.
the stores distributed 35,000 flyers per production to their guests: crw artists partidpated in
the openings of the 1-580 Target and. Mervyn's Stores in Livennore as weUas numerous sea-
sonal events
. at every turn we received rave reviews from the local newspaper and television critics
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"Gifts Galore" .. H:,'. i" .1
. we received a $35,000 grant to support our Family Theatre Program from the Dayton Hudson'
Foundation on behalf of Mervyn's and Target Stores with which we presented seven spectacular
productions for the public / ' _ . I . ,.' '
. with a $10,000 grant from the Oorox Technical Center Foundation w,~, ",ere able to construct 20
risers for Increased vIsual and audio enjoyment for our audience .
. the year's Family Donor Campaign ralsed more money In Individual gift than ever - ending the
year with $104.000 In contributed Income " I '
"From Finandal Despair~.. "
. this year we succeeded in redudng our debt by $23,000.00 thus ending the year ,In the "black"
..... To Kudos from the Community~:.'
. we created a dinner theatre productlon celebrating Pleasanton, Callfornla's Centennial. now In ,
demand by numerous organizations for remount _ .. "l::<,~:. ::';';:.,- ~ - ,.
. we received approximately 800 plecJ'~ of fan mall from adoring f~ who, enjoyed our procluc.
. tlon, dasses and seminars . - }~...;;};:\". i'.', '_i . .
. this was our second consecutive year being recognized as an exceptional. and Innovative leader
In health education by the American Public Health Assodationj,5i.:,t::"!'::>i\ i,:':;';', '... ';' .'" J .
. with our production of "Family" we gained the coilective support 'of the delgY, family and child
counselors. the human service, education, and government sectors ,I "
. we began promising collaborations with local merchants. business, 'redevelopment agendes,
and politldans In securing pennanent perfonnance, rehearsal,' co~tructlon,~ and storage fadlltles
I,' "
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As we enter into our 14th Season we are filled wI,th pride, happiness",and a heightened sense
of self-esteem knowing we have achieved so much In the last year~Yie ~ve; high expectations of
attaining all these goals and more during our 1994-95 Season and look forward to sharing them
with ail of our sup rters . ... .. . i: . ...: . ':" I,'/~>r.j .,e':;I;' ".' . .,:'.
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crw Administrative Offices · 519 Kottinger Drive · Ple~~ton, .5~,~ 94~ · (510) 846-5400