HomeMy WebLinkAbout2016.08.08 Economic Development Meeting Agenda Packet
This AGENDA is posted in accordance with Government Code Section 54954.2(a). If requested, pursuant to Government Code Section 54953.2, this
agenda shall be made available in appropriate alternative formats to persons with a disability, as required by Section 202 of the Americans with
Disabilities Act of 1990 (42 U.S.C. Section 12132), and the federal rules and regulations adopted in implementation thereof. To make a request for
disability-related modification or accommodation, please contact the City Clerk’s Office (925) 833-6650 at least 72 hours in advance of the meeting.
ECONOMIC DEVELOPMENT COMMITTEE MEETING
AGENDA
Monday, August 8, 2016 – 12:30 PM
City of Dublin Civic Center
100 Civic Plaza, Dublin
City Manager’s Conference Room
1. Call to Order
2. Public Comment
3. Minutes of the Standing Economic Development Committee Special meeting of June 10,
2016
The Committee will consider the approval of the minutes of the Standing Economic Development
Committee meeting of June 10, 2016.
4. Review of Draft “How to Start a Business” Guide
Staff will present the draft document, which is designed to assist small business owners who are
locating their businesses in Dublin.
5. Update on Business Anniversary Reception
Staff will provide an update on plans for the Business Anniversary Breakfast Reception,
scheduled for September 21, 2016.
6. Discussion on Potential Hotel Incentives Program
Staff will present a conceptual hotel incentive program designed to encourage the development of
new hotels, as well as promote reinvestment in existing hotels.
7. Key Projects Update
Staff will provide an update on key economic development activities.
8. Update on Regional Organizations
The Committee will have an opportunity to discuss the City’s participation in regional
organizations.
9. Request for Future Agenda Items
The Committee and/or Staff can make requests for future agenda items as an Informational Item
only.
10. Adjournment
SUMMARY MINUTES OF THE ECONOMIC DEVELOPMENT
COMMITTEE
SPECIAL MEETING – June 10, 2016
A special meeting of the Economic Development Committee was held on June 10, 2016, in the
City Manager’s Conference Room of the Dublin Civic Center. The meeting was called to order
at 12:04 PM by Mayor Haubert.
1. Call to Order
PRESENT: Mayor Haubert and Councilmember Gupta
ABSENT: None
2. Public Comment
No comments were made by any member of the public.
3. Minutes of the Standing Economic Development Committee Regular Meeting of April
18, 2016
ACTION: By Consensus, the Committee approved the minutes of the regular meeting of April
18, 2016.
4. Update on Incentives Program
Staff presented an overview of the existing business incentive programs, which include: the
Commercial Façade Improvement Grant Program, the Fee Deferral Program, PACE Financing
for Energy Upgrades, the Sales Tax Reimbursement Program, the Sewer Capacity Assistance
Program, the Statewide Community Infrastructure Program (SCIP), the EB 5 Investor Program,
and the Small Business Assistance Program. A list of previous program participants was
provided, as well as program balances where applicable. Additionally, Staff gave an update on
recent legal updates, which impact reporting requirements, and recruitment of businesses that
received economic development subsidies. Discussion centered on ways to promote the
programs to small, local, independently-owned businesses who can demonstrate a financial
hardship in lieu of program assistance. Additionally, Staff noted that updates to the Commercial
Façade Improvement Grant Program, previously presented to the Committee, will be presented
to the City Council for approval on June 21.
ACTION: The Committee received the presentation and requested that Staff review and update
the City’s business incentive programs, excepting the Commercial Façade Improvement Grant
Program, and return with suggested program changes to the EDC for consideration.
5. Request for Sewer Capacity Assistance
Staff presented a request from Pieology Pizzeria, a fast casual pizza restaurant tenant at the
Dublin Place Shopping Center, and is requesting assistance with 6.25 Dwelling Unit
Equivalencies (DUEs). The City’s remaining balance of DUEs is .8585.
ACTION: With a very limited amount of DUEs remaining available in the Program, the
Committee did not recommend awarding the DUEs to Pieology Pizzeria.
6. Request for Participation in Small Business Assistance Program
Staff presented an updated request from Shaheen Dublin LLC, c/o ANB Property Corporation,
owners of the Dublin Corners retail center, to participate in the City’s assistance program. The
application seeks $35,000 to fund construction of a new, expanded trash enclosure in the
center. In 2013, the applicant requested $26,000 to expand the existing trash enclosure. The
Committee agreed to award $15,000, but the applicant decided not to pursue the project or
accept the award. The updated request under consideration was presented at the April 18
Economic Development Committee Meeting, where the Committee requested additional
information from the property owner regarding tenancy of the retail center. Staff noted that a
new tenant, an Italian restaurant/wine bar called Berevino, opened in the retail center in May.
ACTION: After consideration, the Committee did not recommend Shaheen Dublin, LLC receive
assistance through the Small Business Assistance Program.
7. Update on Development Communication Efforts
Staff updated the Committee on several new communication and community engagement
efforts underway, which are designed to increase awareness of development projects. To share
information relating to development projects, staff is implementing a new interactive map-based
information sharing tool using a system called iCityworks (www.dublin.ca.gov/dev). The new
interactive development activity map will include information about applications’ current status,
staff reports, contact information, etc. Other efforts include an update of the public notice format
to include graphics and clear terminology, and development of guidelines for new signage on
project sites. The City is also introducing a two-way community engagement tool from Peak
Democracy, called Open City Hall, as a pilot program to increase community involvement and
generate community feedback on a variety of topics. Finally, staff is working on developing a
brochure explaining the development process and highlighting current projects as well as the
new communication tools. The efforts described to the Committee will be presented to the full
City Council on Tuesday, June 21.
ACTION: The Committee received the presentation and provided feedback on the proposed
communication and notification efforts.
8. Key Projects Update
The Committee discussed a recent business retention visit at Zeiss Meditec. Staff provided an
update on marketing activities, including attendance at a national economic development
conference, where the City spoke with several businesses who expressed interest in locating in
Dublin.
Staff provided a verbal update on upcoming activities surrounding the proposed IKEA
development, including a public workshop hosted by the City and two public workshops hosted
by IKEA. Staff also mentioned recent development activities in Dublin: Hacienda Crossings is
currently seeking to re-design its pylon signage; façade construction continues on two buildings
at Dublin Place: a new tenant space is being proposed on the CVS site; AMP Printing is
opening a satellite location at 6400 Sierra Court, and CAMP Sierra Day Program has completed
improvements to their Sierra Court facility.
ACTION: None.
9. Update on Regional Organizations
Staff provided a verbal report on recent and upcoming activities associated with regional
economic development groups. Highlights included the Tri-Valley Cities Council Meeting on May
25; the Chamber Coffee & Cards Networking event on July 19; and the East Bay EDA
Membership Fall Meeting on September 29, where the Mayor has been invited to speak.
ACTION: None.
10. Request for Future Agenda Items
None.
ACTION: None.
11. Adjournment
There being no further business to come before the Committee, the meeting was adjourned at
1:58 PM.
Minutes prepared by Erin Steffen, Management Analyst II.
___________________________________
Mayor
ATTEST: ________________________________
Economic Development Director/
Public Information Officer
How to Start Business Guide – City of Dublin (OUTLINE)
Start your business in Dublin
Bay Area map and the City of Dublin
Table of Contents
Step 1: Develop a Business Plan…………………………………………………………………………………………………………………
Step 2: Structure your Business…………………………………………………………………………………………………………………
Step 3: Location, Location, Location…………………………………………………………………………………………………………..
Step 4: Register a Fictitious Name……………………………………………………………………………………………………………..
Step 5: Tax Reporting…………………………………………………………………………………………………………………………………
Step 6: Apply for Business License……………………………………………………………………………………………………………..
Step 7: Dublin Permits and Licenses…………………………………………………………………………………………………………..
Step 8: Other Agency Permits and Licenses……………………………………………………………………………………………….
Step 9: If you have Employees…………………………………………………………………………………………………………………..
Step 10: Going Green…………………………………………………………………………………………………………………………………
Incentives and Other Useful Programs………………………………………………………………………………………………………
Other Resources………………………………………………………………………………………………………………………………………..
Step 1: Develop a Business Plan
A business plan is the first step to starting a successful business. This plan will help you evaluate
your idea, estimate costs, and determine the strengths and weaknesses of your proposal. A
business plan is usually required to apply for a commercial loan and it will establish a road map
for your business future.
Who to Contact:
Alameda County Small Business Development Center (SBDC)
1330 Broadway, Suite 705
Oakland, CA 94612
www.acsbdc.org
City of Dublin Office of Economic Development
http://ca-dublin2.civicplus.com/35/Business
The City of Dublin’s website includes demographics information and resources to help
develop your business.
U.S. Small Business Administration (SBA)
San Francisco District Office
455 Market Street, Sixth Floor
San Francisco, CA 94105
Phone: (415) 744-6820
www.sba.gov
SERVICE CORPS OF RETIRED EXECUTIVES (SCORE)
492 9th Street, Suite 350
Oakland, CA 94607
Phone: (510) 273-6611
www.eastbayscore.org
Helpful Hint: Get Help
SBDC offers seminars and free one-on-one counseling on all aspects of small business
management including business plans, accounting systems, and financing. Contact the
Alameda County SBDC office at (510) 208-0410 or www.acsbdc.org.
At SCORE, retired business professionals volunteer to provide free counseling to
individuals starting small businesses. Contact the local chapter at (510) 273-6611.
U.S. Small Business Administration (SBA) has excellent websites that provide another
level of detail for people starting a business.
Step 2: Structure your Business
It is important to determine the structure of your business for operating and business reporting
purposes. Will you operate your business as a sole proprietor, partnership (2 or more owners),
or corporation (1 or more stockholders/officers)?
If you are a sole proprietor, no formation documents are required to be filed with the Secretary
of State. It is optional for partnerships to file with the State.
If you are starting a corporation, a limited liability company (LLC), or a limited partnership (LP),
you must contact the California Secretary of State’s Office. They can supply you with all the
information and forms you need.
Who to Contact:
CALIFORNIA SECRETARY OF STATE – SACRAMENTO OFFICE
1500 11th Street
Sacramento, CA 945814
Phone: (916) 653-6814
www.ss.ca.gov/business
Step 3: Location, Location, Location
Before signing a building/property lease or purchase agreement, contact the City of
Dublin’s Planning & Building Division to determine the zoning of the site.
Not all spaces are suitable for certain types of business uses. City zoning and building codes exist
to protect you and your neighbors from incompatible uses. For example, residential areas are
often kept apart from areas in which commercial and/or industrial uses are allowed.
Planning and Building Division staff can also inform you of any reviews, permits, or fees that may
be necessary for your proposed location. Some uses may require building code upgrades which
can be costly. Certain kinds of businesses may require a use permit and a public hearing in order
to comply with the City’s zoning regulations. All permit fees are separate and in addition to the
business license fee.
Are you zoned for what you want to do? New businesses need to complete the zoning clearance
form (http://dublin.ca.gov/documentcenter/view/8220) and get it approved by the Permit
Center, open 8:00 a.m. - 5:00 p.m. (12:00 p.m. - 1:00 p.m., planners are available by
appointment only), Monday through Friday at (City Hall, 100 Civic Plaza, Dublin), before filling
out a business license form, purchasing property or signing lease agreements.
An online property search is available at the Opportunity Sites map, LoopNet, and OppSites.
Who to Contact:
Dublin City Hall
100 Civic Plaza
Dublin, CA 94568
Phone: (925) 833-6650
Planning Division
Phone: (925) 833-6610
http://ca-dublin2.civicplus.com/116/Planning
Building & Safety
Phone: (925) 833-6620
http://dublin.ca.gov/114/Building-Safety
Economic Development Division
Phone: (925) 833-6650
Email: economic.development@dublin.ca.gov
http://dublin.ca.gov/24/Economic-Development
Step 4: Register a Fictitious Name
If you create a name for your business that is different than your own legal name, you need to register
the Fictitious Business Name with Alameda County Clerk-Recorder’s Office. This step needs to be
completed before obtaining a business license from the City of Dublin; plus, many banks require this
statement before approval of a business loan or a business account.
Also, public notices announcing your new business name must be posted for four weeks in the local
newspaper as an advertisement to complete the registration process.
Who to Contact:
Alameda County Clerk-Recorder’s Office
1106 Madison Street
Oakland, CA 94607
Phone: (510) 272-6362
http://www.acgov.org/auditor/clerk/fbn.htm
LOCAL NEWSPAPER PUBLICATIONS
San Jose Mercury News
4 North Second Street
San Jose, CA 95190
Phone: (408) 920-5111
www.mercurynews.com
East Bay Times
175 Lennon Lane, Suite 100
Walnut Creek, CA 94598
Phone: (800) 598-4637
www.eastbaytimes.com
The Independent
2250 First Street
Livermore, CA 94550
Phone: (925) 447-8700
www.independentnews.com
Step 5: Tax Reporting
All businesses are required to file both state and federal tax returns. Many small businesses need an
Employer Identification Number (EIN), even if they do not have employees. Businesses may also need a
Tax Identification Number (TIN) for tax, employment, and other purposes. Contact the state Franchise
Tax Board and the federal Internal Revenue Service to learn more about specific requirements.
Will you sell a product? The California Board of Equalization can help you to determine whether you
need a Seller’s Permit. You may also be required to collect sales tax. To do so, the Board of Equalization
will need to issue you a resale number in order to report that sales tax.
Whether self-employed or an employer with one or more employees, you must also pay Social Security
taxes.
Who to Contact:
Internal Revenue Services, Oakland Office
1301 Clay Street
Oakland, CA 94612
Phone: (510) 907-5000
www.irs.gov
California Franchise Tax Board
1515 Clay Street, Suite 305
Oakland, CA 94612
Phone: (800) 852-5711
www.ftb.ca.gov
Social Security Administration
Phone: (800) 772-1213
www.ssa.gov/employer
State Board of Equalization
1515 Clay Street, Suite 303
Oakland, CA 94612
Phone: (510) 622-4100
www.boe.ca.gov
Step 6: Apply for Business License
All entities and persons doing business in the City of Dublin (including subcontractors) are required to
have a current business license. Most businesses (the primary exception being for nonprofit
organizations) pay a $50 registration fee each year for their business license in Dublin, which is prorated
on a monthly basis for the first year the business began operation in Dublin. For business license
purposes, the year begins October 1 and ends September 30.
The City's business licenses are subject to renewal once a year. Your business license must be renewed
every October 1 if your business is still conducting business within the City of Dublin.
Depending on where you will conduct business, complete and submit one of the following three forms.
The Supplemental Business License Information form provides general business license information and
fees.
Location of Business Required Form
A residence in the City of Dublin Business License Form City / Home Occupation
A commercial location in the City of Dublin Business License Form Inside City / Commercial
Doing business in Dublin, but office not located
within the City of Dublin
Business License Form Outside City
Please note: The applications are available in PDF format. To open and print files, you need to install the
free Adobe Acrobat and may need to use web browser Internet Explorer.
Application forms are also available from the Permit Center at City Hall. For more information, please
contact the Community Development Department at (925) 833-6620 or (925) 833-6610.
Return the completed form with the appropriate fee (fee schedule is included in the application packet)
to the Permit Center located on the first floor at City Hall. Or you may mail it to:
Dublin City Hall
Community Development
100 Civic Plaza, 1st Floor
Dublin, CA 94568
Step 7: Dublin Permits and Licenses
Your business may require site inspections by the Fire and/or Building Department as part of your
application approval, depending on your business type and/or if you are making improvements to a
building. Permit fees may vary depending on the size and location of the project. The permit technicians
at the City’s Building Division will be happy to meet with you to discuss your project and provide you
with a fee estimate.
Permit Center at Dublin City Hall:
100 Civic Plaza, 1st Floor
Dublin, CA 94568
Phone: (925) 833-6610 / 6620
Fax: (925) 833-6628
Office Hours:
Monday - Friday
8:00 a.m. - 5:00 p.m.
Police Permit Forms & Applications
Please note: Forms and applications must be submitted in person to Dublin Police Services for review
unless otherwise noted.
Dublin Police Services requires the following businesses obtain a permit before operating in Dublin:
massage establishments/technicians, commercial peddlers, and taxicab owners/drivers. Permits can be
found here: http://dublin.ca.gov/128/Permit-Forms-Applications
Building Permits & Certificate of Occupancy
Your business must be located in a building constructed appropriately for your use. A building permit is
also required for most modifications, replacement construction, additions, or remodeling. Any changes
to a building must comply with the federal Americans with Disabilities Act (ADA). Building Permits are
how the City of Dublin ensures construction is safe for occupancy and use. A Building Permit is needed
for all new construction in Dublin. A Permit Application Worksheet must be completed for all work
requiring a permit. A certificate of occupancy will be given once the building permit has been issued and
the City Dublin ensures that the building is safe for occupancy and use.
Fire Code Permits
Fire code permits from the Alameda County Fire Department (ACFD) are required if you want to conduct
specific activities and practices. Use of hazardous substances or materials may require additional review
and/or permits.
Sign Permits
If your business would like to display a sign that is visible from outside a building, a sign permit is
required. Permits are needed for both permanent and temporary signs such as building and window
signs and banners.
You will need to obtain a Zoning Clearance from the Planning Division to assure your sign is code
compliant. Please also consult with the Building Division as certain permanent signs require a building
permit.
The permit process is simple. To apply for a permit:
1. Complete the appropriate Sign Application form for the desired sign;
2. Provide a site plan and/or photograph, where applicable; and
3. Submit these materials with the application fee to the Community Development Department,
Planning Division.
Encroachment Permits
An encroachment permit is required for any use of the public sidewalk or right of way. Examples of work
requiring an encroachment permit would include (but are not limited to):
• Closure of minor streets for a block party or special event
• Construction or widening of a driveway approach
• Installation of a drain through the curb
• Replacement of a sidewalk
• Trenching in the street for a utility repair
Grading & Sitework Permits
A grading or sitework permit may be required for work on private property which includes (but is not
limited to):
• Excavation or movement of dirt
• Installation or alteration of drainage
• Installation of site improvements like sidewalks or significant landscaping
• Paving
The fee for a grading or sitework permit is the actual cost of permit processing, plan checking, and
inspection, and a deposit may be required.
Saturday and Holiday Work Permits
This permit does not cover City Public Works Inspection since any plan checking and inspection for
private development projects are only performed Sunday - Friday. If City Public Works Inspection is
required on a Saturday, a Request for Saturday/Holiday Public Works Inspection shall be submitted in
writing no later than 5:00pm on Wednesday. In the case of Public Works Inspection requested for
holidays, the request shall be received in writing no later than 5:00pm three (3) days prior to the
holiday.
You may submit your request at the Public Works & Engineering Department located on the 1st Floor of
Civic Hall. Please contact the Public Works Department at (925)833-6630 or through email
at public.works@dublin.ca.gov if you require a Saturday/Holiday Public Works inspection request.
Transportation Permits
A transportation permit is required for vehicles or loads that exceed the maximum allowable California
Vehicle Code (CVC) dimensions (width, length, height, and overhand). The purpose of issuing the permit
is to ensure that appropriate routes are used, based upon the truck route map, and to keep track of
large vehicles which may damage City facilities.
Film / Photography Permits
A film / photography permit is required to film, still or motion pictures, on public property which
includes (but is not limited to):
• City owned or leased buildings
• City parks
• City streets and/or sidewalks
The minimum charge for a film permit is $256. The basic fee provides for Public Works inspection of
traffic control and site restoration. Additional fees may apply depending on the scope of the project,
such as the number of days and locations. Activities in parks or buildings are subject to the established
fees for the use of those facilities.
Application Form
Enroachment Permit
• Fee Schedules
• Checklist of basic requirements
• Sample insurance certificate
Grading & Sitework Permit
Saturday & Holiday Work Permit
• Fee Schedules
Transportation Permit
• Fee Schedules
Film / Photography Permit
Fire Code Permits
• Automatic Fire Sprinklers
• Fee Schedule
• Fire Alarms
• Fixed Fire Protection Systems (Hood & Duct,
Clean Agent, etc.)
• High-Piled Storage
• Miscellaneous Permits (use for: Candle, BBQ,
Tent/Canopy, Tank Removal)
• Underground/Private Service Fire Main
Who To Contact:
FOR POLICE PERMIT FORMS & APPLICATIONS:
Dublin Police Services
100 Civic Plaza, 1st Floor
Dublin, CA 94568
Phone: (925) 833-6670
FOR BUILDING PERMITS
Permit Center
100 Civic Plaza, First Floor
Dublin, CA 94568
Phone: (925) 833-6620
http://ca-dublin2.civicplus.com/586/Building-Permits
FOR SIGN PERMITS
Planning Division
Phone: (925) 833-6610
http://dublin.ca.gov/1642/Sign-Standards
FOR FIRE CODE PERMITS
Dublin Fire Prevention Bureau
Phone: (925) 833-6606
http://dublin.ca.gov/228/Permits-Inspections
FOR OTHER PERMITS
Engineering Division of Public Works
Phone: (925) 833-6630
Email: public.works@ci.dublin.ca.us
http://dublin.ca.gov/340/Permits
Step 8: Other Agency Permits and Licenses
Depending on the type of business, you may be required to obtain permits or licenses from the
following County, State, or Federal agencies. Please contact these individual agencies directly, if
applicable.
Alcohol Beverage Control (ABC) License
If your business will sell, exchange, or otherwise dispose of alcohol beverages, you will need to have a
regulatory permit or license from ABC.
California Department of Consumer Affairs License
Many professional businesses such as accountants, engineers, doctors, and dentists require a State
License from the California Department of Consumer Affairs. Businesses such as cosmetologists, security
services, and auto repairs are also required to obtain a State license. Please call to find out if you must
register your business.
Import/Export Permit
If your business will involve the import or export of products with other countries, you may need to
obtain an Import/Export Permit from the United States Customs Service.
Restaurants and Food Vendors and Salons and Tattoo Parlors
A health inspection is required for restaurants and food vendors, as well as salons and tattoo parlors.
Contact the Alameda County Environmental Health Department to arrange for an inspection, or to
request information advice regarding health and environmental safety issues.
Retail and Wholesale Business Permits
If your business will involve sales, you will need to obtain a Seller’s Permit from the State Board of
Equalization.
Other Permits & Licenses
To determine what other regional, state, and federal permits and licenses your business may need, call
the State’s “CalGOLD Business Permits Made Simple” office.
Child Care Center or Family Care Home License
Licensing of all child care centers and family child care homes in California is required and can be
obtained through the California Department of Social Services. In addition, large family day care homes
with 9-14 children must also obtain from the City of Dublin a business license from the Community
Development Department and Zoning Clearance from the Planning Division that allows this special use
in a residence.
Large Family Day Care Home Zoning Clearance Form
Day Care Center Zoning Clearance Form
Contractor’s License
Construction is one of the largest industries in California’s diverse economy. The Contractors State
License Board (CSLB) receive and processes applications for new licenses, additional classifications,
changes of license records, and license renewals. An Application for Original Contractor’s License can be
obtained from any CSLB office, by telephone, or online.
Who to Contact:
ABC Alameda County
District Offi ce
Phone: (510) 622-4970
www.abc.ca.gov
California Dept. of Consumer Affairs
Phone: (800) 952-5210
www.dca.ca.gov
United States Customs Service
Phone: (415) 782-9376
www.cbp.gov/trade
Alameda County Environmental Health Department
1131 Harbor Bay Pkwy
Alameda, CA 94502
Phone: (510) 567-6700
www.acgov.org/aceh
State Board of Equalization
Phone: (510) 622-4100
www.boe.ca.gov
California Department of Social Services
1515 Clay Street, Ste. 1102
Oakland, CA 94612
Phone: (510) 622-2602
www.dss.cahwnet.gov
Contractors State License Board (CSLB)
Phone: (800) 321-2752
www.cslb.ca.gov
CalGOLD Business Permits Made Simple
Email: support@go-biz.desk-mail.com
www.calgold.ca.gov
Helpful Hint: Becoming a Contractor
When testing for your Contractor’s License, be sure to study beyond what you need to pass the
test. Continue upgrading your skills in your craft and in business matters. Read the educational
articles in each issue of the California Licensed Contractor, a free newsletter you will receive
when licensed.
Take advantage of other educational opportunities as they arise because by mastering both your
craft and your business, you can work towards success!
Step 9: If you have Employees
If you hire employees, be sure to register with the California Employment Development Department.
They will provide you with the necessary forms and answer any questions you may have regarding your
responsibilities. As an employer, the State requires you to do the following:
• Withhold State income tax
• Withhold State disability insurance
• Pay unemployment tax
• Pay for any unemployment training costs
You must also register with the Internal Revenue Service (IRS) in order to receive an Employer
Identification Number. The IRS offers many services to new business owners and will provide a package
of helpful information explaining the type of forms used and due dates for these forms. Peruse the IRS’
Employer’s Tax Guide, to learn more about your Federal tax responsibilities.
As an employer, you’re required to carry worker’s compensation insurance. You may obtain this
insurance through your own insurance agent or the State Compensation Insurance Fund of California
(SCIF). The SCIF is a non-profit, public enterprise fund that operates like a mutual insurance carrier.
Please contact their Bay Area – Pleasanton office for more details.
The State also has strict requirements for workplace safety and health. Contact the California
Occupational Safety and Health Act (Cal-OSHA) to learn more.
Who to Contact:
Employment Development Dept. (EDD)
Oakland Employment Tax Office
7700 Edgewater Drive, Suite 100
Oakland, CA 94621
Phone: (888) 745-3886
www.edd.ca.gov
Internal Revenue Service (IRS)
Oakland Offi ce
1301 Clay Street
Oakland, CA 94612
Phone: (510) 637-2487
www.irs.gov
State Compensation Insurance Fund (SCIF)
5880 Owens Drive
Pleasanton, CA 94588
Phone: (925) 523-5000
www.statefundca.com
Cal OSHA
1515 Clay Street Ste. 1103
Oakland, CA 94612
Phone: (510) 622-2891
www.dir.ca.gov/dosh/calosha.htm
Tri-Valley One-Stop Career Center (TVOS)
6300 Village Pkwy #100
Dublin, CA 94568
Phone: (925) 560-9431
www.trivalleyonestop.org
East Bay Economic Development Alliance (East Bay EDA)
1221 Oak Street Ste. 555
Oakland, CA 94612
Phone: (510) 272-6843
www.eastbayeda.org
Helpful Hint: Get Connected
The Tri-Valley One-Stop (TVOS) Career Center is a community resource, connecting employers
with qualified, skilled talent and job seekers with employment and career development
opportunities to achieve economic prosperity. TVOS provides a variety of services to employers
and job seekers alike. To do this, TVOS collaborates with education, community service, and
economic development partners to develop programs and employment services that meet our
region’s needs.
The East Bay Economic Development Alliance is another organization that offers information,
such as research facts and figures and annual economic forecasts, to aid you in your business.
Step 10: Going Green
Local Environmental Programs
The City of Dublin has launched a new sustainable business program called the “Dublin Green Shamrock
Program.” The goal is to encourage businesses to work toward environmental sustainability and provide
them with valuable recognition for their efforts at being great environmental stewards. Specifically, the
program will highlight the environmental successes of Dublin businesses that have implemented, or are
working to adopt, sustainable practices that strengthen our environment, economy, and community.
The program will help guide you and give you advice and tips on many of the ways you can reduce your
operating costs and, at the same time, help to preserve our natural resources. Simply put, your
participation will help to save you money on your bottom line, protect the environment, and provide
you with public recognition for your outstanding efforts.
Green Businesses Receive Recognition Through:
• City and Dublin Chamber of Commerce newsletters
• Press coverage and promotional events
• Website coverage through Dublin Green Shamrock Program at www.greenshamrock.org
• Dublin Green Shamrock Program window cling and logo to use in your advertising
Small & Medium Businesses
PG&E has Energy Saving Rebates and incentives available for businesses. Go to PG&E business
savings and click on your industry type to see the options available. If you are in the food service
industry, PG&E has a food service technology center in San Ramon for PG&E customers. There are lots
of services available for free that can really help your business save money, including training and design
assistance to help your restaurant be energy smart, and more. Check it out at Food Service Technology
Center.
Business Waste Reduction
Amador Valley Industries (AVI) holds the Solid Waste Collection franchise for the City of Dublin. AVI
ensures strict adherence to all environmental requirements and City ordinances. Any questions
regarding rates, collection schedules, and related issues should be directed to Amador Valley Industries.
The City of Dublin has a comprehensive recycling program. All businesses within the City have access to
collection bins. Currently, residents and businesses may recycle glass, tin, most plastics, newspaper,
mixed paper, aluminum cans, small household batteries (only in clear heavy-duty zip plastic bags), and
organics. Recyclable materials are also picked-up weekly by AVI on the same day that solid waste is
collected.
Construction and Demolition Services
The City of Dublin requires all construction and demolition (C & D) projects recycle at least 65% of the
waste for remodels or tenant improvements, and 75% of the waste for new construction generated on a
job site, excluding asphalt and concrete debris, of which 100% must be recycled. The City's municipal
code has specific procedures for complying with these requirements as contained in the instructions and
forms listed below. For questions or additional information, please contact the Building Division at 925-
833-6620.
AVI is also the exclusive service provider for construction and demolition debris collection. However,
there are a few exceptions where a contractor may use their own dumpsters, but generally you must
contract with AVI for your C&D dumpster. View the Municipal Code, Section 5.32.130.
Regional Initiatives
The Bay Area Green Business Program is a successful partnership of environmental agencies and
utilities. It assists, recognizes, and certifies businesses and government agencies that voluntarily operate
in a more environmentally responsible way, such as conserving resources, preventing pollution, and
minimizing waste.
Alameda County Small Business Hazardous Waste Disposal Services
If your business has leftover hazardous materials, you may be eligible for a service to safely dispose of
these items at reasonable, affordable rates. Businesses that qualify as “small quantity generators” can
dispose of hazardous materials safely, conveniently and in ways that protect our environment. Visit the
Alameda County Small Business Hazardous Waste Program
at: http://www.stopwaste.org/recycling/residents/household-hazardous-waste/business-hazardous-
waste/small-business-hazardous-waste-disposal-services
Are there any extra materials that you need to buy or sell?
Try the California Materials Exchange (CalMax) a free, online materials exchange service designed to
help businesses, organizations, local governments, industry, schools, and individuals find markets for
non-hazardous materials that may otherwise be discarded.
Helpful Hint: Free Assistance from the City of Dublin
• Free on-site audits available through PG&E, DSRSD, and Amador Valley Industries
• Updates on new technologies and resources to help you with your sustainability efforts
Who to Contact:
Environmental Services Division
Department of Public Works
100 Civic Plaza
Dublin, CA 94568
Phone: (925) 833-6630
Email: ES@dublin.ca.gov
Office Hours:
Monday - Friday
8:00 a.m. - 5:00 p.m.
Amador Valley Industries (AVI)
Customer Service Center
6175 Southfront Rd.
Livermore, CA 94551
Phone: (925) 479-9545
Email: info@amadorvalleyindustries.com
http://www.amadorvalleyindustries.com/
Bay Area Green
Business Program,
Regional Contact: Pamela Evans
Phone: (510) 567-6770
Email: pamela.evans@acgov.org
www.greenbiz.ca.gov
StopWaste Business Partnership
Phone: 1-877-STOPWASTE (786-7927)
Email: Partnership@StopWaste.Org
http://www.stopwaste.org/recycling/residents/household-hazardous-waste/business-
hazardous-waste/small-business-hazardous-waste-disposal-services
CalRecycle
Phone: (877) 520-9703
Email: CalMAX@calrecycle.ca.gov
www.calrecycle.ca.gov/CalMax
Incentives and Other Useful Programs
The City of Dublin has made economic development a top priority. To that end, the City has developed a
number of incentives to assist in the attraction of new business. Following are some of the most recently
developed programs:
Sales Tax Reimbursement Program
For businesses that generate more than $10 million in taxable sales, the City has developed a program
to help offset investments in improvements to the site or building that the business proposes to
occupy. For more information on the program, please review the Program Fact Sheet.
Commercial Facade Improvement Grant Program
The City offers a Commercial Facade Improvement Grant Program for commercial businesses located in
the Downtown Dublin and a portion of Dublin Boulevard. This program helps property owners with costs
of improving their building’s appearance.
Fee Deferral Program
The City offers two Fee Deferral Programs, one for non-residential development and another for multi-
family residential projects within the Transit Districts.
Small Business Assistance Program
The City offers a Small Business Assistance Program to assist Dublin-based businesses with the cost of
complying with federal, state, and local laws relating to disability access requirements, trash enclosures,
sewer connections, and other such obligations imposed on small businesses.
PACE Financing for Energy Upgrades
The City has partnered with Figtree Energy Resource Company and CaliforniaFIRST to offer Property
Assessed Clean Energy (PACE) financing for energy efficiency, renewable energy, and water conservation
upgrades. Dublin commercial property owners have the choice to work with Figtree Energy Resource
Company or CaliforniaFIRST for financing.
Please feel free to contact the Economic Development Department at (925) 833-6650 if you have any
questions about City programs.
Other Resources
Here are additional things to keep in mind when doing business in Alameda and as your business grows:
Dublin Chamber of Commerce
In addition to partnering with the City on the Discover Dublin Facebook page, members of the Dublin
Chamber of Commerce enjoy chamber networking events organized throughout the year, access to a
robust business-to-business referral network, and the opportunity to promote their business in chamber
publications. Additionally, the Dublin Chamber serves as an active voice for the Dublin business
community on local and regional issues. For more information about becoming a Chamber member,
visit http://www.dublinchamberofcommerce.org/.
Discover Dublin! Shop Local
The City partners with the Dublin Chamber of Commerce for the "Discover Dublin! Shop Local" social
media campaign to encourage and increase shopping at Dublin businesses throughout the year. When
customers support Dublin businesses, our local economy grows. This enables the City to provide our
residents with valuable programs and services, beautiful parks, and safe roads.
Visit the Discover Dublin Facebook page to learn about upcoming retail and businesses events, as well as
information about new businesses in town. If you would like the Discover Dublin page to feature your
business in an upcoming post, please contact the City’s Economic Development Department
at economic.development@dublin.ca.gov.
The City of Dublin is also offering "Discover Dublin! Shop Local" window clings to all local businesses to
advertise support of the program. Interested businesses should contact the City at (925)833-6650 to
receive a window cling.
Let's Put Dublin on the Map! With Google
The City of Dublin has partnered with Google to help local small businesses grow their presences online
through the "Let's Put Dublin on the Map! With Google" program. Through free instruction, resources,
tips, and tools, "Let's Put Dublin on the Map!" empowers businesses to connect with the 97% of
consumers who research local products and services online before making a purchase.
Want to learn more about getting your business online? Visit the Google My Business page or email the
City.
Alameda County Library
The Alameda County Library offers many resources to new businesses, including subscription databases
and web links that can deliver marketing research, company and competitor information, business
statistics and demographics, and more. To access the information from home, go to the Alameda County
Library website, go to Research and choose Business & Investments from the drop down menu. You will
need to obtain an Alameda County library card or an e-card.
Commuter Resources:
511 Rideshare is a free service to help commuters find other drivers to carpool or vanpool to work.
Qualifying carpools can cross Bay Area toll bridges for free during commute hours and may qualify for
additional financial incentives or subsidies. For more information, visit www.511.org.
Who To Contact:
Get Involved With The Business Community!
Dublin Chamber of Commerce
7080 Donlon Way
Dublin, CA 94568
Phone: (925) 828-6200
Email: info@dublinchamberofcommerce.org
www.dublinchamberofcommerce.org
Office Hours:
Monday - Thursday
10:00 a.m. - 4:00 p.m.
Alameda County Library
200 Civic Plaza
Dublin, CA 94568
Phone: (925) 803-7252
www.aclibrary.org/dublin
Office Hours:
Sunday: 1 p.m. - 5 p.m.
Monday: 10 a.m. - 8 p.m.
Tuesday: 10 a.m. - 8 p.m.
Wednesday: 10 a.m. - 8 p.m.
Thursday: 10 a.m. - 6 p.m.
Friday: Closed
Saturday: 10 a.m. - 5 p.m.
Garbage & Recycling Services:
Amador Valley Industries (AVI)
Contact AVI to arrange for garbage collection services.
6175 Southfront Rd.
Livermore, CA 94551
Phone: (925) 479-9545
Fax: (925) 454-0782
Email: info@amadorvalleyindustries.com
www.amadorvalleyindustries.com
Office Hours:
Monday - Friday
8:00 a.m. - 6:00 p.m.
Utilities:
Dublin San Ramon Services District (DSRSD)
DSRSD provides reliable water and waste water services in a safe, efficient, and
environmentally responsible manner.
7051 Dublin Boulevard
Dublin, CA 94568
Phone: (925) 828-0515
www.dsrsd.com
Gas and electric service in Dublin is provided by Pacific Gas & Electric (PG&E). For more
information contact PG&E at (800) 468-4743 or visit www.pge.com.
ECONOMIC DEVELOPMENT
MEMORANDUM
DATE: August 5, 2016
TO: Economic Development Committee Members
CC: City Councilmembers
FROM: Lori Taylor, Economic Development Director
SUBJECT: CONSIDERATION OF SHARING TRANSIENT OCCUPANCY TAX (TOT) REVENUES TO
ENCOURAGE NEW HOTEL DEVELOPMENT AND HOTEL REDEVELOPMENT
PURPOSE:
The purpose of this report is to engage the Economic Development Committee in a discussion of a
potential Hotel Incentive program.
BACKGROUND:
Hotels can be an important economic development catalyst in a city. In addition to attracting visitors
and providing a needed community amenity, they can be a significant source of revenues due to
property tax, sales tax, and Transient Occupancy Taxes.
The Transient Occupancy Tax (TOT) is collected on hotel bills for stays of less than 30 days. The City of
Dublin’s TOT rate is 8%, and it is applied to all hotel rooms. The City generated $1.374 million in FY
2015-16 in Transient Occupancy Tax revenues. The City has averaged approximately $1.14 million in
TOT revenues over the past 5 years.
Currently, the City of Dublin has four (4) public hotels operating within its jurisdiction. There is also a
lodging facility for military personnel located at Camp Parks which has very limited operations. In
addition, the City recently approved a 127-room Aloft Hotel at Grafton Plaza, which will be the newest
hotel in the region. Dublin’s hotels are as follows:
Hotel Rooms Built Average TOT for past two years
Extended Stay
America
236 Feb. 2000 $141,000
Holiday Inn 122 June 1997 $482,000
Hyatt Place 128 June 1999 $475,000
La Quinta Inn & Suites 91 Jan. 1999 $234,000
Aloft Hotel 127 Begin late 2016
ECONOMIC DEVELOPMENT
MEMORANDUM
By comparison, the other Tri-Valley cities generate the following:
City Hotel
Rooms
Hotel Tax Revenue FY15-16 TOT per Room average
Danville 62 $126,000 $2032
Dublin 577 $1,374,000 $2381
Livermore 1,312 $2,500,000 $1905
Pleasanton 1,807 $4,500,000 $2490
San Ramon 1,028 $2,884,000 $2805
OPPORTUNITY/ISSUE:
The City of Dublin has been approached over the last year by several hotel developers who have
expressed interest in building additional hotel rooms in Dublin. There has been interest in eastern
Dublin as well as the West Dublin BART Station area. The City has been desirous of adding new hotels
for the past several years (as evidenced by the 150 hotel rooms described in the Downtown Dublin
Specific Plan). While the interest level remains high in Dublin, the cost of development (land costs,
construction costs and development fees) has made hotel development financially difficult for
developers to achieve their desired Return on Investment (ROI).
Due to the significant construction costs factors involved in hotel development (which are consistent
throughout the State), several California communities have developed financial assistance programs to
aid in the development of hotels. These programs go by the names of “Hotel Assistance”, “Hotel
Incentive” or TOT Rebate and involve a “rebate” of hotel taxes generated to help stimulate
development.
Staff has found programs around the State including:
City TOT Rebate Duration Rebate Cap
Palm Springs 50-75% 10-20 years $50 million
La Quinta Up to 95% - years 1-10
Up to 75% - years 11-15
(only rebated when an 11%
return is not achieved)
15 years
Anaheim 80% 15 years $40 million
Santa Barbara
County
70% 15 years
Los Angeles Up to 50% 25 years
Escondido 55% 10 years $1.5 million
Sacramento 50% 14 years $10 million
Rancho Palos
Verdes
80% 34 months $8.2 million
ECONOMIC DEVELOPMENT
MEMORANDUM
City TOT Rebate Duration Rebate Cap
Cathedral City 50% for increment from existing
75% for new
10 years
Berkeley 50% 8 years $13.125 million
Long Beach (under
study)
50%
These programs vary in the criteria involved in participation, as well as the required performance
standards required. Many of the programs are targeted for specific sites, or for specific types of hotels
(higher end with amenities such as full-service restaurants, conference space, or specific rating
qualifications). Other cities include conditions for community benefits developed through the
entitlement process (such as union labor for construction and operations, and public accessibility for
restaurants and other amenities).
There are considerations to any type of incentive program.
Advantages:
• Such programs can attract investment and assist in the development of revenues and promote
tourism, as well as support business travelers.
• Hotels are a significant generator of revenues and employment. New incentives can spur
opportunities that otherwise wouldn’t be possible to build.
Considerations:
• Participation in such a program triggers requirements for the hotel developer (such as prevailing
wages) that can be a deterrent in participating.
• Reduces potential revenues to the city and requires staff oversight and reporting requirements.
If the Committee were interested in directing the development of a program, Staff would propose the
following be included (as a starting point) as criteria for eligibility to participate in the program:
Quality and Size Standards:
1. Hotel must be of a quality that it meets a four (first class)/three star (comfort new hotel) or four
(first class)/three diamond (comfort new hotel) hotel rating or higher under the rating criteria
established by the American Automobile Association (AAA), JD Power and Associates, or
comparable hotel rating entity which includes hotel operations on a 24-hour per day, 7 days a
week basis with housekeeping services, food and beverage services, room services, banquet and
meeting services, with at least 10,000 s.f. of meeting/banquet space, concierge and bell services,
and parking services.
2. Hotel must have 125 or more rooms.
ECONOMIC DEVELOPMENT
MEMORANDUM
Transparency & Financial Need
3. Hotel developer required to provide pro forma to show ROI – independently reviewed by City
consultant – only provide assistance if ROI is less than 8%
Program Participation Limits
4. Rebate no more than 70% for a 4-star hotel and no more than 50% for a 3-star hotel.
5. Rebate no longer than 20 years for a 4-star hotel and no more than 15 years for a 3-star hotel.
6. Limit the rebate to cost of Development Impact Fees and DSRSD fees.
7. Applicant must enter into an Operating Covenant Agreement
8. Renovated Hotels – 50% of the increment above existing TOT levels – rebate for up to 10 years
and no more than $2 million. Renovated hotel must measurable and demonstrably improve the
quality of the hotel through either increased capacity or ability to charge higher room rates, and
enhancements to the hotel’s ratings by AAA, JD Power, etc.
Staff recommends that the Committee should provide direction to prepare a Hotel Incentive Program
for consideration by the City Council. The addition of new hotel rooms to the City would provide
additional tax benefits (transient occupancy as well as property taxes) and new jobs to the community.
It also provides Staff with another incentive program to assist new businesses looking to move to Dublin.
Future Hotel-Related Policy Considerations Monitored by Staff:
TOT Rate Levels
As discussed, hotels are important economic drivers in a community. Realizing the potential of
increasing local government revenues, many cities throughout the state have increased the percentage
amount of TOT collected for lodging. These efforts are placed on the ballot and have a strong success
rate. In 2015, five of five initiatives were passed which increased rates to either 10% (Azusa, Ceres,
Trinity County) or 12% (Hermosa Beach and Cerritos). This may be a future revenue stream for the City
to explore.
Sharing Economy Impacts
Firms that allow residents or property owners to connect with consumers, such as AirBnB and VRBO
(Vacation Rental By Owner) are creating policy issues for community. Many cities (Monterey, Pacific
Grove, Tiburon and Danville) have decided to ban such businesses from operating within their
communities due to the impacts to neighbors. Enforcement of the ban may prove difficult. Other cities
have adopted ordinances to ensure the collection of TOT from such operations. As these operations
expand, staff will continue to track best practices and local impacts to determine if local policies would
be helpful.