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Home My WebLink About8.2 P&CS Strategic Plan Annual Rpt �� nr � �t� �g � —�—� �z � STAFF REPORT � �� PARKS & COMMUNITY SERVICES COMMISSION DATE: November 16,2015 TO: Honorable Chair and Commissioners FROM: Micki Cronin, Assistant Director of Parks and Community ��(,,1�{' �Qy(,!n„�• Services $U�E�: Parks and Community Services Strategic Plan Annual Report By:Micki Cronin,A.r.ri.rtant Director of Park.r and Community SerUice.r DCECUTIVE SUMMARY: In November 2008 the City Council adopted the Parks and Community Services Strategic Plan. This long range planning document identified seven strategies to focus on over ten years in relation to park, facility and program development. As of June 30, 2015, the Strategic Plan Accomplishments have been updated to reflect the changes in the department for the past two years. FINANCIAL IMPACT: None ' t RECOMMENDATION: Receive Report DESCRIPTION: The Strategic Plan recommends creating an annual report showing the progress on the plan. The strategies include: STRATEGY#1 Develop unique, aesthetically appealing parks and facilities that provide flexible spaces and safe environments to recreate. STR.ATEGY#2 Promote and support environmental stewardship and protect environmental resources. STRATEGY#3 Implement programs that are popular with the core customer market segments and are responsive to community and industry trends. STRATEGY#4 Position programs and service delivery to be unique, competitive and responsive to customer needs and expectations. STR.ATEGY#5 Reduce barriers to participation in Department programs and services. ITEM NO: 8.2 � - STRATEGY#6 Maximize effecriveness of communication with e�cisting and potenrial customers. STRATEGY#7 Create social connections and strong sense of communiry within neighborhoods. Comprehensive listings of strategic objectives accomplished since adoption of the Strategic Plan are included in the Strategic Plan update attached. NOTICING REQUIREMENTS/PUBLIC OUTREACH: None ATTACHMENTS: 2013-2014 and 2014-2015 Strategic Plan update. F: E 2of2 ATTACHMENT 1 PARKS & COMMUNITY SERVICES STRATEGIC PLAN ACCOMPLISHMENTS D U BL I N As of June 30, 2015 CALIFORNIA � ' � • � - - • • • . � � . • • � . � • . . • � • � • � • • • . . • . - - • • • • . _..... ____ . ;. A. SUPPORT OPPORTUNITIES TO DEVELOP TRAILS AND PASSIVE PARK AMENITIES,AND WHEN FEASIBLE ; � � � ' PROVIDE PUBLIC ACCESS TO PRIVATELY HELD OPEN SPACE AREAS ' Updated the Parks and Recreation Master Plan to include new park category of FY 2014-2015 Community Nature Park �� Entered into a Letter of Intent with a landowner to acquire approximately ten- � FY 2014-2015 acres of land for community nature park purposes. Begin design of Phase I of the Dublin Crossing Community Park, which includes �� watershed and woodland areas with trails and interpretive opportunities FY 2014-2015 _. . _ _ __ _ _... _ _; , Completed construction of Passatempo Park and conducted dedication event on FY 2013-2014 ' � May 3, 2014 - __ �: Begin the design of the Jordan Ranch Park FY 2013-2014 , � _ _... ___.. . _. ___ _. _.. _...--_ .___.. _ . Completed Iron Horse Nature Park& Open Space Master Plan FY 2013-2014 : : Construction of Schaefer Ranch Park and dedication event on November 2, 2013 FY 2013-2014 � - -- — ---- � Explored future opportunities for a large dog park in eastern Dublin. ^ FY 2012 2013 J __ _ __ __ Completed construction of Positano Hills Park adjacent to preserved Open Space FY 2012-2013 ' � and conducted dedication event on April 20, 2013 Dublin Hills Regional Park opened and work began on connections to Martin FY 2010-2011 Canyon Creek Trail . _ ; i B. PROVIDE LIGHTING FOR PARK FACILITIES WHERE APPROPRIATE TO EXPAND ACCESS AND USE. � Completed installation of new lighting control system to allow for remote ; FY 2014-2015 programming and control of the field lights at Dublin Sports Grounds ; � _. _ . , _ Completed installation of brighter LED lighting at Shannon, Kolb and Dolan Parks. FY 2011-2012 , _._ Completed construction of lighted pathways at Heritage Park and Museums. FY 2010-2011 ; _ _......_ __._.__. _ Completed construction of Fallon Sports Park including lighted basketball and FY 2009-2010 tennis courts, as well as soccer and softball fields. . ' Applied for and received grant for park pathway light replacement project. ; FY 2009-2010 _� _^__ r E C. INCORPORATE SHADE STRUCTURES INTO EXISTING AND NEW PARKS. � _ _ __ . __ _ _.__ „ Completed design of Jordan Ranch Neighborhood Park with shade for the FY 2014-2015 playground and picnic area. ; f _ _ _ _ . _ . Completed construction for Schaefer Ranch Park that includes a rentable shaded FY 2013-2014 ' ' —__. .__._____ --- _----_._.__.____��___�__ __- _�._ — --�- group picnic area. _ _ , Installation of solar panels at Shannon Park that act as shade structures for an FY 2012-2013 I k expanded picnic area. : The Kolb Hay Barn was moved to the Heritage Park& Museums to be used as a FY 2010-2011 shelter for heritage programs and summer camps. A new playground with shade covers was instalied at Stagecoach Park. FY 2009-2010 '� Shade structures were installed for the Fallon soccer and ball fields. FY 2009-2010 'I' D. COMPLETE CONSTRUCTION OF THE SHANNON COMMUNITY CENTER AND PLAN FOR RE-USE OF THE ACTIVITY CENTER __.. _ ... ___... . _.._.. __._._.. _.. Received an "Award of Excellence" for design from the California Parks and FY 2009-2010 ' ', Recreation Society. '' ` � Completed study which recommended continuing to use the Activity Center as a FY 2009-2010 �� Preschool; doubling the capacity of the program. E. PLAN FOR THE ONGOING RENOVATION AND MODERNIZATION OF EXISTING PARKS AND FACIUTIES, , ' AND IDENTIFY FUNDING SOURCES TO MAKE IMPROVEMENTS. ' � Began construction of the Emerald Glen Recreation and Aquatic Complex, and � FY 2014-2015 remaining park improvements including the amphitheater, event plaza and ; additional parking _ ' _ _... ___. _..... ___ __. ._ ___ _.- - : Began planning for the Dougherty Hills Dog Park Renovation FY 2014-2015 Began the Master Plan for the Dublin Pioneer Cemetery Renovation and Expansion �' FY 2014-2015 Project t � Began the design of the Youth Phase of the Dublin Library Expansion Project FY 2014-2015 Completed renovation of the Shannon Park Water Play Area ; FY 2013-2014 . ._...... _ ___...._ _. ___ ... , , � Addition of picnic tabtes at_Shannon Park. _____ � FY 2012-2013 ._ _� __. _ .__ .� __� Installed automated locking devices on the restroom doors at most parks. FY 2012-2013 ; _._ ........ _... .. _._ _..... __ . . Began renovation of the Shannon Park Water Play Area. FY 2012-2013 �. Conducted a comprehensive review of the Dublin Swim Center buildings, pools and FY 2011-2012 mechanical systems, and developed a long-range plan for modernization. _ Completed update to Library Master Plan and studied potential for food and : FY 2011-2012 beverage service in the Library.____ __ `: � �_- _----- ----- -- - - - - - - �--- -______—._.. Completed renovation of Dublin Sports Grounds. FY 2010-2011 Installed new flooring in Emerald Glen Preschool Building FY 2010-2011 , � Began renovation of Dublin Sports Grounds using Measure WW grant funds from . FY 2009-2010 ` the East Bay Regional Park District (EBRPD). _ � _ _ _ � Submitted grant applications for: � • Tree Replacement Project(awarded) • Energy Block Grant to replace park lighting with LED lights (awarded) FY 2009-2010 • Shannon Park parking lot improvements (not awarded) , • Dublin Heritage Park and Museums "Fresh Water Corner" (not awarded) ' Replaced playground equipment at Emerald Glen and Stagecoach parks. FY 2009-2010 �� - 2 , � F. DEVELOP THE DUBLIN HERITAGE PARK AND MUSEUMS AND RELOCATE THE HISTORIC KOLB RANCH � � BUILDINGS TO THE SITE ' _. _ _......._ __ - ... ___ __ Completed construction and conducted dedication event on July 2, 2011 FY 2010-2011 ; � Commenced construction and moved the buiidings FY 2009-2010 ' G. MONITOR OPPORTUNITIES TO DEVELOP AND/OR OPERATE FACIUTIES IN PARTNERSHIP WITH OTHER ', ' PUBLIC OR PRIVATE ORGANIZATIONS. __ __ __ _ __. _ _ , Entered into a Memorandum of Understanding with the U.S. Army to utilize space FY 2015-2015 at the base for a Dublin Military History Center. ___ ' Met with the Dublin Unified School District and discussed the possibility for a high- functioning special needs Preschool Program at Dublin Elementary FY 2014-2015 _ _._ ___ __. _. Began discussion with Dublin Unified School District on joint use of the Dublin High FY 2014-2015 � : School Performing Arts Center __ _.___. _--- — --. _� .____�___ ___ � ___� ___— Transformed Dublin Sports Grounds soft ball field#2 into a 50/70 baseball field. FY 2013-2014 __ __ _ , „ Developed Joint Funding and Operations Agreement with Dublin Unified School FY 2012-2013 District for renovation of Dublin High School tennis courts __�_�� Conducted workshops and meetings with Dublin Unified School District to plan for FY 2012-2013 construction of new Swim Center at Dublin High School _ __ _._ ___ _ _ , Began discussions with Dublin Unified School District on a new joint-use FY 2011-2012 � �competitive pool at the Dublin High School � _ Dublin Hills Regional Park opened and work began on connections to Martin FY 2010-2011 Canyon Creek Trail _ , _.. _ . . Completed update to Joint Use Agreement with Dublin Unified School District FY 2010-2011 I • � ' � • - . • • • • • - - • • • � • - ; � ! � � • � ' A. IMPLEMENT THE CITY'S GREEN BUILDING ORDINANCE IN RELATION TO FACILITY DEVELOPMENT. Designing Emerald Glen Recreation and Aquatic Complex for Silver LEED FY2014-2015 certification ' Installation of solar panels at Shannon Park and the Dublin Senior Center. FY 2012-2013 Prepared documentation for Shannon Community Center LEED certification. FY 2009-2010 B. MODEL BEST PRACTICES IN HOW TO BEST MANAGE FACILITIES AND PROGRAMS IN AREAS SUCH AS WASTE REDUCTION, RECYCLING,WATER AND ENERGY CONSERVATION, INDOOR AIR QUALITY,GREEN ' CLEANING PRACTICES AND ENVIRONMENTALLY FRIENDLY SUPPLY AND EQUIPMENT REQUISITION. � Working with Dublin San Ramon Service District to begin recycled water installation FY 2014-2015 � to five parks and facilities in the western area of Dublin. _ 3 Completed optimization project for all parks on the central irrigation system and ' upgrade irrigation controllers for street median landscape to communicate with the FY 2013-2014 central irrigation system. _ _. Installed paperless hand dryers in the restrooms at Senior Center. FY 2012 2013 _ _--- -_ _....._ _ _. _ Completed expansion of the central irrigation control system in all parks to monitor FY 2012-2013 ' and reduce water consumption. Worked with the Dublin San Ramon Services District on expanding use of recycled FY 2011-2012 water for irrigation at Kolb, Stagecoach and Alamo Creek Parks. � � Increased the number of recycling containers in key locations in parks. FY 2011-2012 _......._ _. __ __. __ ; : Installed central irrigation control system at various parks to monitor and reduce FY 2009-2010 water consumption. . Received grant funding to replace park lighting with LED lights. FY 2009-2010 - _. __ _ , ; '' C. SUPPORT IMPLEMENTATION OF THE CITY'S BIKEWAYS MASTER PLAN. . __. __ _..._.. ; Offered free valet bike parking on both days of the St. Patrick's Day Festival FY 2013-2014 „_� �... .__.�.. _� __._ _ _ ___. __� Offered Adult and Family Bicycle Workshops._ FY 2012-2013 Opening of the Alamo Canal 580 Freeway undercrossing to Pleasanton. � FY 2012-2013 Offered new biking class for cruisers. �� FY 2010-2011 _ _____ '� ____ _ _..____.__ Promoted Bicycle Safety Classes and Bike to Work Month Activities. FY 2009-2010 __....... _ Conducted Bike Rodeo for Fun in the Sun Camp in partnership with Dublin Police FY 2009-2010 Services. D. FACILITATE CARPOOLING TO CITY SPONSORED PROGRAMS,CLASSES AND EVENTS. Offered shuttle rides from parking lots to the St. Patrick's Day Festival. FY 2014 2015 ; _. _.. _ .._...._ . Offered shuttle rides from parking lots to "splatter" Festival. FY 2013-2014 � � �_�� Promoted access to St. Patrick's Day Festival from BART station by offering free Wheels shuttle passes to and from the Festival and the (east) Dublin/Pleasanton FY 2012-2013 BART station. _.. _._. _.._._ .. ___._ � y._. _ __ ___..._. _._..- -. _._— � , Promoted access to St. Patrick s Da Festival from BART station FY 2010-2011 Established Senior Center Ride Match Program. FY 2009-2010 _ _. __ __ _.._._ ___._ , � ' E. FACILITATE LEARNING ABOUT THE ENVIRONMENT AND INVITE THE PUBUC TO BE ACTIVE : PARTICIPANTS IN STEWARDSHIP PROGRAMS. ' " � Offered new hands-on projects for youth which expanded the nature activities at �FY 2014-2015 � 6 _ summer camps. _ _ � _ _._ Offered "Camp Dublin"for youth which included nature exploration activities FY 2013-2014 � Offered Camp Connector transportation from one camp to another. FY 2012-2013 ,� Offered a Camp Out for youth in a regional park as part of the Glen the Guide FY 2011-2012 Nature Day Camp program Received Award of Excellence from the California Park and Recreation Society for FY 2010-2011 ' the Nature Day Camp Program _ _ __ 4 I Expa��amity Camp Out Program to Emerald Glen Park and Tassajara Creek FY 2010-2011 . _..._ __._.�._.�__ ._..._..- ----_ ... - .___ _ , ;. tmpl�mented a new Nature Day Camp Program. FY 2009-2010 � ' � •� . - • � • � • � • � . • . - - •� • • . • • � • • . • - - • � • • • • - • � • • - • • • • ^A. EFFECTIVE COMMUNICATIONS WITH RESIDENTS AND MARKETING STRATEGIES THAT CONSIDER PRODUCT, POSITIONING, PLACE, PRICE AND TARGETED PROMOTION. _ .. _ _..... _._... _ _ . _ , Activity Guide was restructured to reflect new City branding and focus on specific FY 2014-2015 ' market segments. Realigned electronic and paper promotional campaigns to reflect new City branding FY 2014-2015 : : and newly created market segments. _ � ____ __� , ' Met with consultant to begin an upgrade and new installation of the recreation FY 2014-2015 ' software. � Began planning for installation of an etectronic marquee at the Dublin Senior FY 2014-2015 Center _........ _ __ . __ Conducted market research and needs assessment and developed a Parks and FY 2012-2013 Community Services Department Marketing and Communications Plan. ' _.. . _._ ---- ------_ __ __.._ ___..___ __...___ ___. _...._ ____.._. _ __... _------ -_.__ . . Received the 2012 California Park& Recreation Society Award of Excellence for the FY 2012-2013 _ "splatter" Marketing Campaign_ _�� _ _____ _` � � Added new Summer Camp grid to the Activity Guide _�� FY 2012-2013 Developed and launched an online booking option for the Emerald Glen group FY 2011-2012 picnic area using the CLASS registration system t . . _._. _....__ __ . Expanded The Department Activity Guide from three to four issues FY 2011-2012 ,�__._____ _._�.. ________�.. �___ _...._.__-- ---- � Created new web pages for Department on new City website FY 2010-2011 ' ____.__ __.--._ __. _ . __ _.._ _ _.._.... _._... _._. ._. _. , Implemented new quarterly e-Newsletters for three market segments FY 2010-2011 � �___ -- , Expanded use of electronic promotions and email blasts using Vertical Response FY 2009-2010 � . __ _ __.._. _ _ . Created new branding and marketing strategy for annual St Patrick's Day FY 2009-2010 ' Celebration � Implemented new special event "Sponsorship Packages" FY 2009 2010 �B. POSITIVE YOUTH DEVELOPMENT AND STRONG FAMILIES. � Expanded the "Camp Connector" program to four different sites FY2014-2015 � Created partnership with Dublin Unified School District to create a mainstream preschool program that crosses-over with the District's program for children with FY 2014-2015 special needs. Offered the Youth Mini Grant program __ FY 2013-2014 Expanded "Little Lovies" program FY 2013-2014 , _ _. _ Offered "Camp Dublin" a tradition day camp experience FY 2012 2013 — 5 d � Offered a "Camp Connector"to included supervised transitions between morning FY 2012-2013 ' camps and afternoon camps for full day program option -. __.._.__ - -ry g.__. -----.._ _ ._... __ y _. _. __..__ ----- _____ _----__ , Introduced "Little Lovies" Sto Time for a es 18 months to four ears old FY 2012-2013 ' Reduced the number of Teen Special Events and expanded Department contracted FY 2011-2012 ' classes in camps and sports programs. Programs increased 6%in 2011 Implemented new Family Camp Out at Emerald Glen Park FY 2010-2011 Expanded Preschool Program to both Shannon and Emerald Glen Parks, with 120% FY 2009-2010 increase in registration ° _. . _ _.. _..... . . Developed Super Sitters Program FY 2009-2010 C. HEALTHY LIFESTYLES AND WELLNESS .__.___. __.� -. , Conducted a community-wide event"Live Healthy Dublin-Activ-8 Challenge FY 2014-2015 ; : . _ ___ . . _ .. _ _._._ _.._..__ .. . Conducted a community-wide event"Live Healthy Dublin-Step 2 It Challenge" FY 2013-2014 : Implemented a successful ten-week"Live Healthy Dublin" 10 week Health and FY 2012-2013 Wellness Challenge that attracted over485 participants on 102 teams. _ Selected a Healthy Living Campaign and Contest. Implementing a 10-week Health I and Wellness Challenge utilizing Live Healthy America web based program to be FY 2011-2012 ' launched in March of 2013 " .__---� ------------- ------ --- --- ----- — � Implemented new"Fit Hour" in After School Recreation and Fun in the Sun FY 2010 2011 ` __ _ _..... ___ _._._. . Created new series of cooking and nutrition classes FY 2009 2010 !, ' __ _ __ . .__. Expanded cooking and nutrition classes FY 2009-2010 ; � D. ACTIVE LIFESTYLES INVOLVING SPORTS AND FITNE55 Expanded contracted tennis classes to include small group and private lessons FY 2014-2015 ; P _ _ _. . . Ex anded contract tennis classes FY 2012-2013 ; ._---- -. __ ...___._ _ _�__------ Implemented new Adult Soccer Leagues � _____ � _ FY 2010-2011 r Expanded Adult Softball Leagues FY 2010-2011 ! � _ _ ___...___ __ __...._ ___ _ _ .__.. _ -----... ___ , Implemented new USTA Sanctioned Adult Tennis Tournament FY 2010-2011 ; : -----�— - - ---- _____� Expanded fitness classes FY 2009-2010 __. E. EVENTS TO CELEBRATE COMMUNITY MILESTONES, ENHANCE COMMUNITY PRIDE, ENCOURAGE ' SHARING OF CULTURAL TRADITIONS AND CONTRIBUTE TO ECONOMIC DEVELOPMENT _—. __.__._.�._._.._ � ____._. ._--------- ---____ __..._. —_ --- — . Held Groundbreaking Ceremony for Emerald Glen Recreation and Aquatic Complex FY 2014-2015 on Friday, March 6, 2015 ! , _ _ . He�d 23 Farmer's Markets on Thursday nights from April through September FY 2014-2015 � ; Held three free movies in the park events at Emerald Glen Park and the Heritage FY 2013-2014 Park and Museums ' . _ ___ --- , . ____. Conducted three free concert in the park events at Emerald Glen Park FY 2012-2013 I Held the first annual "splatter" Festival that attracted over 15,000 participants FY 2012-2013 � Held Third Annual Community Car Show at the Heritage Park and Museums FY 2012-2013 Conducted dedication event for the Positano Hills Park � FY 2012-2013 ` - - 6 � _�__�____ . ��.,._._._. Conducted dedication event for the Dublin Heritage Park and Museums FY 2011-2012 _ _ . _.__ . _ . _ __. ____.. , Developed event and marketing plan for new "splatter" Festival. FY 2011-2012 ; _ _.._.. _� -; Conducted dedication event for Fallon Sports Park FY 2010-2011 ; '' F. FUN AND SAFETY IN AND ABOUT THE WATER _. . _ _ . _ _ . Developed and offered the Junior Green Gators Swim Team.There were 46 FY 2011-2012 ` participants in the inaugural season � Participated in the Guinness Book of World Record's Largest Swimming Lesson FY 2010-2011 ^__ G. PERSONAL ENRICHMENT AND PARTICIPATION IN HOBBIES, LEISURE PURSUITS,AND SELF-HELP ACTIVITIES. Expanded the Picnic Area Rentals to include two more sites at Emerald Glen, one at FY 2014-2015 ' Schaefer Ranch and one at Kolb . . ___ _ _ _ __ Expanded the Tennis Court Rental Facilities _ FY 2014-2015 _ __ _ _ _ _ __ ;, Focused on offering more cuftural arts classes. FY 2012-2013 ! Expanded the number of classes offered on Saturdays.The summer of 2011, � FY 2011-2012 Saturday classes offered increased 34%compared to prior summer Reinstated Senior Center Trips and Tours program.Trips were reinstated with two FY 2011-2012 trips being offer each month . .._ ; Expanded use of the Senior Center on Saturday mornings FY 2009-2010 � H. PRESERVATION AND INTERPRETATION OF DUBLIN'S CULTURE AND HERITAGE. __... __. _ .. _ _... __ _..._ _– �. Developed an Exhibition Management Plan for the Camp Parks historical artifact , F collection and entered into an MOU with the U.S.Army to develop a Dublin Military FY 2014-2015 ' History Center at the base. Public Art Collection: Conduct Inventory and Maintenance FY 2014-2015 j ' _._. _____ _ _ _.__ ._ __ , Participated in the Conservation Assessment Program (CAP) _ FY 2012-2013 ` Expanded the Volunteer Program for the Heritage Park and Museums_ � ____ FY 2012-2013 � Completed Museum Assessment Program (MAP) Phase III process FY 2011-2012 � _ _. Created new Volunteer Guild to support expanded facilities, programs and events FY 2011-2012 : Implemented expanded programs and monthly events at new Heritage Park and � ' FY 2011-2012 Museums � Assumed ownership of the Camp Parks Collection and opened an exhibit on the FY 2011-2012 ' collection ' Initiated Phase III of Museum Assessment Program-Consultant Review FY 2010-2011 � ' Produced a book on the Kolb Family FY 2010-2011 i Set up the Collections Research Room in Kolb House with volunteer researchers FY 2010-2011 ; � , _._ _..... _ _ .. ---.._. __., _ . _.... Expanded school and group tour curriculum to include the Kolb facilities FY 2010-2011 � Preserved the Kolb Tractor for viewing and tractor rides FY 2010-2011 ; Conducted exhibit on the Donlon family history __�� __________� � FY 2010-2011 Developed Education Curriculum Packet for DUSD FY 2009-2010 — 7 ____ �.___._�_._,_�_.__. �___. . ____ Completed Phase II of Museum Assessment Program FY 2009-2010 � __. _ _ ._ .__.._ __._._ ___. ---..__ ___._ __._..__. _ __..___. ...._ _ Produced exhibit and book on Martin Family FY 2009-2010 Worked with DHPA/Camp Parks to preserve history FY 2009 2010 -- . - __._ .. _ _ _._ _.. _. . _ _.._ . _ , Coordinated Oral Histories project FY 2009-2010 ' I. APPRECIATION OF NATURE AND PARTICIPATION IN UNIQUE AND ADVENTUROUS OUTDOOR RECREATIONAL ACTIVITIES. ' Offered "Camp Dublin" at Heritage Park � �� FY 2013-2014� _ Offered Dublin residents an opportunity to attend Dublin Family Camp at a South FY 2012-2013 Lake Tahoe Resident Camp in partnership with Camp Concord _ . , Implemented new Family Camp Out at Emerald Glen Park with a nature theme FY 2011-2012 �WW� Offered a Camp Out for youth in a regional park as part of the Glen the Guide � FY 2011-2012 Nature Day Camp program _ ____� � Implemented new Nature Day Camp Program _ FY 2009-2010 ' J. EXPANSION OF ACTIVITIES AVAILABLE FOR TEENS � � � P Youth Advisory and Senior Center Advisory Committees offered an inter-� FY 2014-2015 ` generational Benefit Concert ' � ___ _...._.. _ . __. . , Offered the Youth Mini Grant Program, designed to provide funding assistance to FY 2013-2014 ' Dublin-based youth organizations. _ ' ,—� __ —� Youth Advisory Committed and Senior Advisory Committee offered the Car Show FY_2013-2014 . _.. _ _ -- _ Youth Advisory Committee offered a Youth Benefit Concert FY 2013-2014 , Developed and implemented the Youth Mini Grant Program, designed to provide FY 2012-2013 . funding assistance to Dublin-based youth organizations. ' ` Offered Teen Improv in the Barn FY 2011-2012 ` ��_ � Implemented new Teen/Senior Car Show FY 2010-2011 _._---. __-_.__ _ _.. _ . _ ----- -----__ __ , Implemented Teen Circuit Program � __ _ FY 2009-2010 _ 4 f � � • � • � � � �� i � � � � , • � � � • / ............... _.............__ .__.... . .. ........_. ___........... _.__. . . ... ............ _._........ _._......_.._ '__"'"_..._.... ......__..._.-.. ._.�_._. ............ A. PROVIDE HIGH-QUALITY, EXPERIENCED STAFFING AND INDEPENDENT CONTRACTORS TO PROVIDE ' FIRST RATE INSTRUCTION,SUPERVISION AND CUSTOMER SERVICE. _ _ _� ; Implemented program to process credit cards payments for activity registrations at FY 2013-2014 � outdoor events � . _ . _ _ __- - _.._ _._..__ ..--_ Extended customer service hours at the Shannon Community Center to 7.00 PM on ' ` FY 2012-2013 k Thursdays and 9:00 AM to 12:00 Noon on Saturdays Conducted Disney Institute Customer Service Training for all Department Staff FY 2009-2010 __ 8 B. EDUCATE PUBLIC THAT DEPARTMENT ACTIVITIES ARE THE MOST FUN, EFFECTIVE WAY TO IMPROVE HEALTH AND WELLNESS. __ _ _...___ .____-- --- -- ._______ ._.. _.___ _ _ --.___._ .._-- --._._... Live Healthy Dublin Activ-8 Challenge FY 2014-2015 Promoted Department camps, programs and activities at the weekly Farmers' FY 2013-2014 Markets .__ _ __— —. Step Up 2 It Challenge FY 2013-2014 Hosted Senior Resource Fair � � � FY 2012-2013 , _ _ _ _ _ ., . _ _._ Hosted and participated in the Tri Valley Preschool Information Fair FY 2012-2013 -------.....__ ___ __.._._ _---- - - ___._ Promoted Department programs and activities at the weekly Farmers' Markets FY 2012-2013 _ ___ _ _ Participated in a Health Fair at Shaklee, a local employer FY 2012-2013 Implemented quarterly"DublinDiRECt" e-Newsletter including articles FY 2010-2011 Participated in two Community Resource Fairs at Camp Parks FY 2010-2011 � Participated in Health Fair at Shaklee _ FY 2010-2011 �... __-_-- : Implemented "Parks Make Life Better" Marketing Campaign FY 2009-2010 , ` _ __ _. _ _ , C. BECOME A RESOURCE FOR FINDING OTHER RESIDENTS WITH SIMILAR RECREATIONAL INTERESTS TO ' FORM SOCIAL GROUPS FOR WALKING, HIKING, BIKING AND PLAYING SPORTS. Two social walks as a part of the Step Up 2 It Challen e FY 2013-2014 . . __ __ _ __ _ g _ _ ' Act as a resource for garnering interest m local walking groups such as Dublin Path FY 2012-2013 ' Wanderers and Tri-Valley Trail Trekkers _ � _ ' ____ — ---- Conducted drop in sports events for senior FY 2010-2011 ; __ Ex anded use of"free a ent" la er lists for all adult s orts lea ues FY 2009-2010 , �— p --�- g ----p Y...--- -.___ p __g -- - --- ------------___, a , D. PACKAGE DEPARTMENT PROGRAMS TO SERVE AS WELLNESS PROGRAMS FOR LOCAL EMPLOYERS. .._. _. _ ._.___ ___..._ . _ . . Farmers' Market Fitness Fair for local employers FY 2014-2015 , _._._ __ _�.� _._ __.__ --_._—� Free Fitness Fridays FY 2014-2015 ',: _ __ _....... ___.. Live Healthy Dublin Health and Fitness Fair and Expo _ _� FY 2014-2015 Participated in Ross Health and Wellness Fair � � _ FY 2014-2015 ;' � Participated in Camp Parks Health Fair FY 2014-2015 , � ___ ____.�._.--- ..__.. .___� _.__. ---...._. ----. Step Up 2 It Challenge FY 2013-2014 : , _ Participated in Health Fair at Shaklee Corporation FY 2012-2013 Participated in Health_Fair at Shaklee Corporation __ _ FY 2011-2012 ,—__ —-- ---- _ _._ _� . Participated in Health Fair at Shaklee Corporation FY 2010-2011 ; . _ _.. . __ _. _ _. _ _. , Participated in Health Fair at Zeiss Meditec FY 2009-2010 , E. DEVELOP A COST RECOVERY POLICY TO PROVIDE A METHOD FOR DETERMINING APPROPRIATE PRICING '' FOR PROGRAMS BASED ON MARKET COMPARISONS,QUALIFICATIONS OF THE INSTRUCTOR, ESTIMATED REGISTRATION AND REVENUE,OVERHEAD COSTS AND COMMUNITY BENEFIT ; ` . __ ___- -.- --_ _ .._ _ ._ .._..__ .....___._ _._.. _.. Began a Department Focused Business Plan __ � FY 2014-2015 � Updated and adopted the Tennis Use Policy FY 2014-2015 W _ _ __.... _---.._ __ __ , p p Y��__�J__ dule FY 2011-2012 i U dated and ado ted the Sports Fields Use Polic and Fee Sche __�� ` _ - 9 � Developed and adopted Parks and Community Services Pricing Policy FY 2010 2011 _ __. _. __ -. __._.._._ __ _--_.. _____... F. POSITION THE SHANNON COMMUNITY CENTER AS A PREMIER REGIONAL RENTAL FACILITY FOR SOCIAL ' EVENTS. ._ ----- -- -------�--- � Hosted the Chevron Cleantech Event at Shannon Community Center ( FY 2012 2013 _...___ _ _. � - -_._.._ .___ _ Created rental brochure � FY 2009-2010 Attended bridal fair � �� FY 2009-2010 � � ____�__.....__—_._..._ _.__� __. —I � Posted information on various websites FY 2009-2010 ' G. POSITION THE FALLON SPORTS PARK AS A PREMIER TOURNAMENT FACILITY __ _ _ _. , Worked with Dublin Untied Soccer to become an approved playoff venue for the FY 2013-2014 Youth Soccer State Cup ___.________.__ ___ _ _.___- Worked with Dublin Sister City Association on an international soccer tournament involving the Dublin Sister Cities.Tournament was cancelled due to teams not FY 2011-2012 being able to travel at this time. ` _ __ _ _ _. .._ ____. _ ___ __. _ ___ ____ __ __ . Attended conference on promoting facilities for tournaments FY 2010-2011 Updated sports field marketing and inventory information with Tri-Valley FY 2010-2011 Convention and Visitors Bureau ' � ' � ' - • • . � • • . • . • � - • . - • •� • _ _. f A. EXPAND THE NUMBER OF FULL-DAY PROGRAMS WHEN SCHOOL IS NOT IN SESSION. i Offered the new and improved "Camp Connector" program at four sites FY 2014 2015 ' r Implemented the "No School Day Camp" for children in 15t through 5th grades on { FY 2013-2014 Dublin Unified School District's non-student attendance days _ _ . _ Expanded Sports and Swim Camp Program to Spring Break FY 2010-2011 _.----� ._. _ __._. _ __ � Expanded the number of Sports and Swim Camp combinations for summer FY 2010-2011 �—-_ _ ----------- _ _...__. _ _ __ ---�- --- --.._ __,_ ._ _— Implemented new Nature Day Camp Program _ ; FY 2009-2010 ; __.._..__ _ _ __ _._ __— _.._ �— __— __—.�__ . Implemented new Sports and Swim Camp Program � � FY 2009-2010 : ` ___. �-- --- __._ __._. _ _ _ __ , , Implemented the Camp Connector FY 2009 2010 '; ; ' B. PROVIDE YOUTH PROGRAMS OR CHILD CARE IN TANDEM WITH ADULT CLASSES TO INCREASE PARTICIPATION BY PARENTS. __ _ _ _ . Implemented Super Sitter Program � __ _______ j FY 2009-2010 _ --- -------_— _-- Offered tandem parent and child tennis classes FY 2009-2010 i 10 a ' C. PROVIDE FEE ASSISTANCE FOR YOUTH PROGRAMS FOR HOUSEHOLDS WITH LOWER INCOME. The Youth Fee Assistance program awarded 60 scholarships and $8,886 was given ', FY 2014-2015 as part of the program. _ ' _..._ _. _ _. , _ _ . , The Youth Fee Assistance program awarded 94 scholarships and $5,435 was given FY 2013-2014 as part of the program. ___ _.� ' ^ The Youth Fee Assistance program awarded 35 scholarships and $7,000 was given ', as part of the program. A total of 95 scholarships were received during FY 2012- I FY 2012-2013 , 2013 and funds will be available to award additional scholarships in FY 2013-2014 ^ _ � Identified $5,000 matching funds funding source for Youth Fee Assistance Program ; FY 2012-2013 �_ The Youth Fee Assistance program awarded 43 scholarships and $3,774 were given ; FY 2011-2012 as part of the program ', _ _ . _ . 49 applications received and $5,206 in scholarships was disbursed as part of the FY 2010-2011 Youth Fee Assistance Program. _ , Partnered with Dublin United Soccer League to offer spring break soccer clinics F with proceeds benefitting the DUSL scho�arship fund and the City's Youth Fee '; FY 2010-2011 Assistance Program. _ � _�_._ ' -�---- 33 applications received and $2,100 is scholarships were awarded as part of the ; FY 2009-2010 Youth Fee Assistance Program. � ■ . . � , - - • • . � ' * • • • - . � • A. MONITOR TRENDS IN CONSUMER ADAPTATION OF TECHNOl06Y AND EXPAND USE OF ELECTRONIC PROMOTIONS WHEN FEASIBLE. ' , _...._. . _. _..... __._..._ _.. . Implemented use of QR codes for promotion of events and_programs FY 2011-2012 _ - -----• Developed mobile app for festivals FY 2011-2012 _ __ _. _ __ _. _..___.. Implemented quarterly e-Newsletters for three market segments FY 2010-2011 __ __ — � -- Implemented use of notify me, calendar and newsflash modules on City website FY 2010-2011 . . _. _ _. _ _ _.... , � Expanded use of Vertical Responsevmass emails �___ _____ FY 2009-2010 ` B. EXPAND OEPARTMENT OUTREACH AND PROMOTIONS AT CITY EVENTS TO GAIN NEW CUSTOMERS. � Promoted Department programs at the St. Patrick's Day Festival FY 2014-2015 Promoted Department programs at Splatter FY 2014-2015 � Promoted Department information at the Senior Resource Fair FY 2011 2012 , ___ _._ _ ____ _. _.._ . Promoted Department programs at the Farmers' Market FY 2010-2011 Created Department Event Promotions Committee FY 2009-2010 ' _ _ . _ _. _._ _..._.. _. _ _..... _.. Created partnership with Dublin Police Services to cross promote Department FY 2009-2010 services at Police events ' 11 ' { • � ' � • ' � • � ' � • � � � � � � � � • • • • � � . A. DEVELOP ABILITY TO FIND OTHERS IN THE COMMUNITY WITH SIMILAR RECREATIONAI INTERESTS. _ _ ._ ..._. ___ _ _. _._ __..__ ----._ . . Expanded free agent lists for adult sports leagues FY 2009-2010 Offered drop-in golf and tennis programs for older adults FY 2009-2010 � B. CONDUCT PROGRAMS AND EVENTS IN NEIGHBORHOOD PARKS. �.______ ___ ______.___._-- .. _� _.� � ._ ____ _ Conducted Family Camp Outs at Emerald Glen Park and Alamo Creek FY 2011-2012 =; �__...._--____� �_—�. -----__ -- - -- — - _--____. Expanded Family Camp Out program to Emerald Glen Park _ FY 2010-2011 „ _._.._... .......... _. .......... .....__ .__..... ......___.. _._...... .._._ ........ _____ ____. ........ ....._. ._...__... .._...._.... , t Conducted Senior Picnic at Emerald Glen Park FY 2010-2011 Conducted Camp Out at Alamo Creek Park FY 2009-2010 . .. _. ---...__ ___ _...._. y__ __... . Conducted Senior Center luncheon at Bra Commons FY 2009-2010 = 12